Aaron Brethorst (Page 102)

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Mar 19, 2007
Advertising Meta

The ‘big’ payoff

Hillel Cooperman (who is one of my heroes, by the way) writes what I think is the best-and most sobering-blog post I’ve read in a very long time. Bear in mind that when I say “sobering,” I don’t mean it in a ‘screw your startup dreams and go becom...

Mar 14, 2007
Marketing

Scoble' Videos Suck

Or so I hear. I’ve never actually taken the time to watch one, as I’m absolutely opposed to his employer’s name on grounds of taste.  Also, I’m happy to hear that Maryam has banned Robert from discussing Twitter. This is a relief. I had gotten in...

Mar 09, 2007
Meta

Update on end of year predictions

I made eight predictions at the end of last year. With 2007 now about 18% finished, how am I doing? Apple has not released Leopard yet. We'll see what happens. I have a sneaking suspicion that its UI will actually end up looking very much like...

Feb 28, 2007
UAC Vista

Meet UAC - Why you must factor out your apps’ admin components

Let’s say you have a shareware application that can do exciting things like self-registration and updating on the fly. Back in the Windows XP days, supporting scenarios like these would be a cakewalk; you could simply write a serial number to HKLM...

Feb 27, 2007

My articulate girlfriend

“The frozen goober of ballpoint thing” Helen describing the obstruction at the end of a ballpoint pen that she was trying to remove by huffing hot air into the pen.